Fast Forward Social Media Week Chicago

We learned too much at this week-long event, but here are a few notes! We always refer back to what we learned in the past in working with our small business clients.

27% higher level of engagement on Facebook when you use images vs text 

Credit Card Companies can now predict "early" when a marriage is headed for divorce based on transactions such as same area hotel charges.

Sean Callahan from Linkedin recommends making your content marketing "Hugely customer focused.  Google what questions your customers are asking, what people are searching for in your market".  Content marketing is answering the greatest and most important questions.