Fast Forward Marketing
Helping small businesses in McHenry County with Online Marketing

Pricing

Marketing Plans

How much should I spend in marketing?

Typically, your marketing budget should account for 7-8% of your gross revenue for marketing and advertising.

We have some ideas for marketing budgets from $375,000 to $5,000.


If you have $5,000,000 in gross revenue- your marketing budget should be about $375,000

We recommend:

Internal:

Marketing Manager at $65,000

Sampling

Managed by Fast Forward Marketing:

TV/Radio: $100,000

Content Creation (video, graphic design, copywriting): $40,000

Reaching out to Influencers: $5000

An Adword Budget of $36,000

SEO services for $24,000

Social Media Management for $24,000

Print and Trade Show Production: $20,000

Website Refreshes every 2 years: $500-$125 per page

Email campaign: 2X per month for $24,000

Public Relations: $4800

Corporate Communication: $10,000

Total: $352,800 leaving room in the budget for sampling, website updates, events and other expenses


If you have $3,000,000 in gross revenue- your marketing budget should be about $225,000

We recommend:

Internal:

Marketing Coordinator at $35,000

Sampling

Managed by Fast Forward Marketing:

TV/Radio: $50,000

Content Creation (video, graphic design, copywriting): $10,000

An Adword Budget of $36,000

SEO services for $24,000

Reaching out to influencers: $5,000

Social Media Management for $24,000

Print and Trade Show Production: $17,000

Website Refreshes every 2 years: $500-$125 per page

Reaching out to influencers: $2000

Email campaign: 2X per month for $10,000

Public Relations: $4800

Corporate Communication: $5,000

Total: $222,800 leaving room in the budget for sampling, website updates, other expenses


If you have $1,000,000 in gross revenue- your marketing budget should be about $75,000

We recommend:

Managed by Fast Forward Marketing:

Fast Forward Marketing Coordinator at $24,000 to manage email, content creation, PR and social media

TV/Radio: $10,000

An Adword Budget of $24,000

SEO services for $12,000

Print and Trade Show Production: $7,000

Website Refreshes every 2 years: $500-$125 per page

Sampling- TBD

Total: $70,000 leaving room in the budget for sampling, website updates, other expenses



If you have $500,000 in gross revenue- your marketing budget should be about $37,500

We recommend

Managed by Fast Forward Marketing:

Fast Forward Marketing Coordinator at $15,000 to manage email, content creation, PR and social media

An Adword Budget of $12,000

SEO services for $6480

Print and Trade Show Production: $4,000

Total: $37,480 with no room


If you have $100,000 in gross revenue- your marketing budget should be about $7,500

We recommend

Managed by Fast Forward Marketing:

Social Media Training for key staff: $300

SEO services for $5000

Print and Trade Show Production: $1,200

Website Refreshes every 2 years: $500-$125 per page

Total: $6500 leaving room for website updates


If you are a micro business or start-up- here is what we recommend for a $5,000 budget.

We recommend:

Managed by Fast Forward Marketing:

Social Media Training by Fast Forward Marketing: $300

SEO services for $3000

Print and Trade Show Production: $700

5 Page Website for $950

Total: $4950 leaving room for website software fees

Please feel free to call us at 815-451-5230 to discuss your marketing needs at any budget. We are always happy to develop and implement a custom plan.